This is not a blog post about investing money.
Well, at least not directly. Investment often requires some kind of monetary
expense. But really, what I'm contemplating is the more important investment -
how you invest your time. In other words, how you've invested in yourself.
Money is a great example of what I'm
talking about, though. I think everyone dreams about a bigger bank account, in
some way or another. But to do that, you have to start with that first few
bucks that you stash away.
The same is true with your career. There are the
people we envision have made it big overnight. Some people may even have that
good fortune. But take any successful person you wish to emulate, and if you
really listen to their story, you'll find that they had to spend some not
insignificant amount of time building equity in their chosen calling. The kids
who made it big at 18 spent most of their teen years learning programming
languages, watching their peers set trends, or just generally putting time and
energy into what they wanted to do instead of engaging in under-aged drinking
or other teenage antics. By the time they were ready to graduate from high
school, they'd perhaps spent 2 to 4 years already taking action on what they
wanted to do in life.
It takes a special kind of focus and drive to do
that at a young age. It takes a really special amount of focus and
drive to do that as you get older. You take on responsibilities - a family, a
mortgage. What you wanted to spend your time on and how you earn a living have
become two entirely different things. After all, you write because you
love it, not because you want to earn money off of it.
But what if we realized that we could build equity
in a career writing, or making art, just as we can in any other career, and that
it could potentially end up paying off? One trap I've fallen into time and
again with any business idea I try to create is that if I don't get an
immediate payoff, I'm a failure, it didn't work, it's time to start over again.
How many people might end up feeling that way about their first book? I know
that's something that terrifies me. What if I publish this novel that I've been
putting my time, heart, and effort into, and it doesn't go anywhere?
And that's when it helps to remember that this is
only the first step in a longer journey - a bigger career. It isn't a matter of
clicking "publish" but what happens leading up to that, and what
happens following that, which determines where you'll end up. It's the same in
any career. There are a few people I know of that got the office in the sky
with the six-figure salary after graduating law school (which may or may not be
the blessing it seems), but most of the attorneys I know that are making the
money and getting the cases in the fields they want to work in are those that
stuck with it through the grunt work in the early years. The writers that are
successful - whether Indie or not - are those that stuck with it after a flop,
or have been writing for years and improving their craft until they got to
where they wanted to be.
So, where have you built your
equity?
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